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Company Name

株式会社Pie Systems Japan

Job Type Planning/Marketing/PR - Digital/Web/SNS Marketing
Planning/Marketing/PR - Event Planner/Management
Planning/Marketing/PR - Planning/Marketing
Industry Software (Consignment Development)
Location Asia Japan Tokyo Chuo

Job Description Job brief :
As a member of our team, you will have a crucial role in expanding our user base by using advanced marketing techniques to attract tourists to Japan. Your responsibilities will also include acquiring partner stores.

【Marketing Strategy】
・Develop and execute a comprehensive marketing strategy for both online and offline that aligns with the company's goals for user acquisition and revenue growth in the tourism sector.
・Develop strategies to target and engage different tourist demographics effectively.

【Brand Management
・Ensure a consistent and compelling brand presence in all marketing efforts. Work to build brand awareness and equity within the tourism industry.
・Lead the creation of attractive content and assets for brand awareness and to enhance engagement.

【Performance Analytics】
・Monitor and analyze the performance of marketing initiatives.
・Use data to make informed decisions and drive continuous improvement.

【Contents Marketing】
・Optimize SEO and digital content. Ensure our website and content rank highly in search engine results pages (SERPs) for relevant keywords. Implement SEO best practices to increase organic traffic.
・Lead the development and implementation of marketing campaigns, including digital, social media, print, and events.

【Partnerships and Alliances】
・Establish and nurture partnerships with other tourism-related businesses, travel agencies, and relevant organizations to expand our reach and enhance our offerings.

【Field Marketing】
・Drive brand awareness through our tax-free counters and partner stores.
Company Info Pie Systems is building a platform to support, build, and expand tourism through a digital approach, starting with the $70B+ tax-free shopping industry globally. Our mission is to empower local partners, globally. Delighting global tourists, Locally. We seek to empower local partners and global tourists with data, analytics, and marketing to help grow sales and spending by tourists at local establishments including retail shops, restaurants, hotels, etc. The tourist-facing Pie VAT app enables more touch points with tourists as they are abroad, encouraging easy exploration, discovery, and shopping. For store partners, our tax-free platform is digital, efficient, and free to use.

We're a global, VC-backed startup working at the intersection of fintech, retail, and travel. Our core product, Pie VAT is a frictionless digital solution for the $70b tax-free shopping. We are a remote-first distributed team across the US, Europe, and Asia (hubs in San Francisco, Copenhagen, and Tokyo). Among our thousands of store partners are some of the best-known brands and retailers in the industry.

As Pie's growth accelerates and our product continues to delight users, we're looking for incredible people to help us achieve our ultimate vision of creating the best tourism experience. Our product-first focus allows for features and decisions to be led by a customer-centric mindset. We're analytical and ambitious - willing to do whatever it takes to empower our teams and bring as much value as possible to our customers.
Working Hours Generally 9:00 - 8:00
There are no fixed working hours as it is a "discretionary work system".
Job
Requirements
・Bachelor's or Master's degree in Marketing, Business, Digital Marketing, or a related field.
・Proven experience in Marketing and User acquisition, preferably in Fintech, Travel or Tourism industry.
・Experience and Knowledge of SEO and SEM optimization
・Basic understanding of HTML, CSS, and Javascript
・Strong analytical skills and proficiency in Digital Marketing tools and platforms.
・A data-driven mindset with the ability to interpret and act on performance metrics.
・Excellent communication and teamwork skills.
・Fluency in Japanese and English (both written and spoken).
・Experience in field marketing is a plus.
・Knowledge of Japanese culture, travel destinations, and tourism trends is a plus.
・Ability to quickly prioritize and assign tasks
・Excellent leadership and project management skills
English Level Business Conversation Level (TOEIC 735-860)
Japanese Level Fluent(JLPT Level 1 or N1)
Salary JPY - Japanese Yen JPY 6000K - JPY 8000K   
Other Salary
Description
・There are no incentives or bonuses. Monthly salary is the annual salary divided by 12.
・Basically, fully remote.
・You may occasionally come into the Ginza office, but you will usually work remotely.
・Social insurance provided
・Transportation expenses fully covered
・Education and training
Holidays Five-Day Workweek
Summer Holidays
Winter Holidays
Paid Holidays
Job Contract
Period
Full-time employee
Nearest Station 104-0061
6-10-1 Ginza, Chuo-ku, Tokyo
GinzaSix 13F
3 minutes walk from Higashi-Ginza Station
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株式会社Pie Systems Japan

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